Using a ‘mini’ membership site as a lead magnet
If You Want to Catch Bigger Fish, You Need to Use Bigger Bait.If you ever
Continue readingWhy People Delay or Simply Don’t Buy
Recently I bought a new Laptop. I’ve needed one since the last one was
Continue readingThe Blindingly Obvious Growth Strategy Few Business Seem to Understand
We used to noticed bad service. Things went wrong and they weren’t dealt
Continue readingRoad Runner Syndrome
Have you ever seen a promotion, marketing piece or heard a pitch that only
Continue readingWhy ‘Buzzwords’ Suck!
Take a moment to think of some of the funky new buzzwords that you hear
Continue readingThe Consumer Psychology Behind a Story That Sells – The Finale
This is the third and final part of my series on the Psychology of a Story
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The Psychology Behind a Story That Makes People Buy
Every great story takes the person reading or hearing it on a journey. How
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