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As a marketing tool, social media allows you to instantly reach a huge audience, grow a community around your business, target and connect directly with clients. And that’s just the tip of the iceberg…

But that’s also part of the challenge with social media. There are so many things you “could” be doing, multiple channels and platforms you “could” be using. So how do you know which is the best for you, and where you should focus your efforts? 

If you’re not sure, then my guest today will help you gain some clarity from the confusion.

Chris Bruno is the host of the All About Digital Marketing Podcast, & Founder & CEO of Social INK,  a digital marketing agency that’s helped thousands of clients, big and small, to build more effective and results orientated digital and social media marketing strategies.

On this episode:

  • How to use social media PROPERLY, without the overwhelm
  • Why consistency is more important than perfection
  • How “2 weeks ahead is good for the head”
  • Stop trying to be “everything to everyone” with your marketing
  • Why a plan is vital for your social media marketing

And much more!

Resources Mentioned In This Episode:

Take The Business Growth Stage Scorecard

As you’re here I’m assuming you’re looking for ideas to help you win new clients and grow your business, otherwise you’d probably be listening to a different podcast!

And while everything my guests and I talk about “can” work (if done properly), some growth strategies are meant for different businesses at a different stage of growth, so aren’t suitable for everyone.

So how do you know the best ones to use for your business?

That’s why I created the Business Growth Stage Scorecard

It measures you against 3 key ACCELERATORS of growth & identifies the solutions & action steps to take specific for the stage you’re in right now.

Click here to find your score!

Happy Fishing!


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Podcast introduction music credited to:

Funk Game Loop Kevin MacLeod (
Licensed under Creative Commons: By Attribution 3.0 License

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